AT&T Up-to-Speed Newsletters

For this telecom, deepening the relationship with the existing customer is an ongoing challenge. How do you move customers to the next level? Using highly dynamic monthly newsletters, we helped strengthen customer relationships by combining relevant product offers with seasonally relevant content and engaging articles. Beyond a new email template, we also created new landing page designs, provided editorial direction, and seamlessly integrated new AT&T branding elements. The newsletters performed over 140% above set sales goals, far exceeding client expectations.

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