Cigna for JPMorgan Chase

Engaged by Cigna for assistance, we created an informative yet fun microsite to encourage current JPMC employees to choose Cigna over their competitor as their new health care provider. Taking into account Cigna's new branding, we designed a user-friendly website that educated JPMC employees about the benefits of Cigna and allowed users easily opt-in to receive additional information via email, SMS or direct mail. Designed to translate smoothly between mobile and desktop platforms, the site was both well-received and praised by the client.